Home Staging Specialisation Course Online

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Do you want to become a Home Stager?

IDI's Home Staging Specialisation is a professional training course that will enable you to learn about the various techniques involved in the practice of staging a space for sale/rent, with skills in photographic technique, marketing and communication.

What you will learn

  • Tasks of the home stager
  • Home staging vs Interior design
  • Moodboard creation
  • The property market
  • Marketing elements

Course program

The Basics of Home Staging
The origins of Home Staging: what is Home Staging, how many types of Home Staging are there, advantages and features
Overview of the Italian real estate market, how property is communicated today
Difference between home staging and interior designer
- How to set up for the housing market: Use of colour, arrangement of furniture and accessories according to space.

- Examples and analysis of interventions

The Phases of Home Staging 1. The inspection:

- The physical inspection (how to structure it and the tools of the trade)

- The virtual inspection 

The Phases of Home Staging 2.preventivo:

- Construction of a budget (cost analysis)

The Stages of Home Staging 3. Report and moodboard:

- The moodboard when and how to do it

- The report to be presented to the client

The Stages of Home Staging 4. Design and Staging:

- The project: rules, procurement, stock

- Setting up: procedure, timing, preparation of materials, Stager tricks

PHOTOGRAPHY FOR HOME STAGING 

- Background on photography

- Fundamentals for the correct use of the camera

- Interior photography

- Techniques for enhancing interior spaces for sales purposes

HOW TO FIND CUSTOMERS AND MARKET YOURSELF

- Communicating with real estate agents 

- Communicating with private individuals

- Professional outlets. Hs Not just for houses for sale

THE HOME STAGING BUSINESS

- The vision of Home Staging at the entrepreneurial level (creating alliances and synergies)

- From the basic kit that a Home Stager must have to the construction of the warehouse (practical advice on where to 

            and what to buy)

MARKETING FOR HOME STAGERS

- Hints of marketing, insights into web marketing and professional use of social media

- SEO positioning on the first page of Google for your business

Job opportunities

The Home Stager works as:

  • consultant to private individuals or in cooperation with real estate agencies who use the support of a professional to enhance the value of flats
  • relooking consultant for hotels and large hotels is the next step (in terms of scale of intervention) up from micro-recreation
  • expert and writer of editorial content for portals and trade magazines
  • fitter of photo sets and television studios, sets for wedding photographs, or special occasions, trade fairs, stands and event spaces
  • home relooking consultant for private spaces, homes, offices
  • - consultant at Architecture and Interior Design studios, which offer home staging as an additional service compared to those offered
  • Visual merchandising consultant.

Phases of the course

Preparatory lessons: Texts + online platform   

Classroom phase: 48 hours in virtual classroom (3 weekly appointments of 4 hours)

Project work

Max. participants:25

How to apply

Fill out the information request form and we will contact you within a few days. In the selection of candidates the scholastic CV, work experience and motivational letter will be considered. It is possible and advisable to send a portfolio of previous works. The examining commission, considering these elements, will communicate the result of the selection and the admission to the Course by filling the application form.

Facilitations

Possibility of financing for the registration fee;
Career orientation meeting;
CV video realisation;
Revision and update of the CV;

Italian Design Institute is a partner of Materially

IDI students will have access to Materially for 1 year.
Materially is the largest categorised archive of 7000 innovative and sustainable materials and production processes in the world.
Each month the Library is enriched with 40 new materials and technologies selected by an international, interdisciplinary jury of experts.

Training course

Home Staging Specialisation Course Online

The Italian Design Institute's specialisation in Home Staging Online is a training and professionalisation course that provides specific skills in the design sector with a focus on the commercial aspect.

In fact, the Home Stager takes care of the presentation and preparation of a space intended for sale or rent, recreating for the occasion, whether it is a living or commercial space, a real scene.

Techniques of marketing and communication, photography, interior decoration and furnishing, as well as creativity and the ability to personalise the property are the skills you will acquire during your specialisation, where you will learn how to transform a home, emphasising it and making it as attractive as possible to the target audience.

If the interior designer is called upon to realise a project that satisfies the needs, tastes and requirements of a single user, i.e. the client, the home stager implements a series of techniques designed to seek the attention of as many buyers as possible.

The specialization is aimed at all those who want to pursue a professional career as a home stager or sector enthusiast, such as interior designers, real estate agents, stylists, art buyers, furniture experts and architects.

Our teachers

Previous editions

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Company data

Sviluppo Europa s.r.l.
Via Albricci, 9 - 20122 Milan
P.I. 10282190965
unique code: M5UXCR1
[email protected]


Province Register Office. chamber of commerce Milan Monza Brianza Lodi
Fiscal Code is the VAT number
REA number MI-2519496
Share Capital 10,000

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