If you are passionate about flowers, plants and other plant decorations and would like to turn this passion of yours into a profession, you can read about the 4 steps to becoming a flower designer.
Lo "flower designer"This is a relatively recent profession that is also spreading in Italy after its great success in the United States. In our country, however, this figure is not yet subject to legal regulation, so to define it one must base oneself on the personal skills and competences required to work in this sector.
The task of the flower designer (o floral designer) is to create a floral arrangement suitable for each event by taking care of all stages, from the design to the final composition. There are several areas in which the flower designer can operate: he can take care, for example, of the composition of flowers and plants for a conference, a gala dinner and for any event or type of celebration. But the flower designer can also be useful for decorating smaller spaces as a corner of the house or the reception of a shop. One of the areas most in vogue is certainly the wedding flower designerHe is the one who takes care of the floral arrangements during a wedding. That is, he chooses the flowers that will decorate the church and the location of the event, the bride's bouquetthe ring bearer, etc... Now let's see what are the 4 steps to becoming a flower designer.
4 steps to becoming a flower designer
1. Creativity and experimentation are the basis for success
Detailed knowledge of the characteristics of flowers must be followed by a great propensity for creativity and experimentation. If you want to become a flower designer, in fact, you must never tire of experimenting with new arrangements and always have new ideas for making a bare space into a space full of floral sceneries. Finding the perfect combinations between the choice of flowers and the type of location or theme is the secret to success in this profession.
2. Training and updating
Creativity and experimentation are the starting point for becoming a flower designer. But that's not all! If you want to become an expert in designing floral decorations you must be willing to continually update to improve your technical and manual skills because this is a job of continually researching new methods and materials. For example, to hone your talent you could follow one of the many courses that are organised in Italy where you can study how a flower arrangement is made, what professional tools are used and how to control spaces. In addition, continuous training enables you to create, through new methods, harmonious and always innovative compositions that emphasise nature and the surrounding environment.
3. Understanding customer needs
Of the four steps to becoming a flower designer, this is certainly the most delicate one. A good willingness to listen is essential in a profession where the clients' indications are crucial. Therefore, the flower designer must respect the instructions of the customers and transform a simple idea into a unique flower arrangement. It is not easy to manage and realise customers' expectations: patience and professionalism are required.
4. Paying attention to detail and having excellent dexterity
Another characteristic the flower designer must have is attention to detail. Faced with increasingly demanding customers or brides and grooms, you must be able to take care of every detail of the floral decorations, pay attention to colour combinations and thus ensure that the composition is truly perfect. In order to be able to achieve a satisfactory result, you must have very good manual skills. These, besides being innate, are refined with experience and the passage of time.
Discover the flower design course by Italian Design Institute.
